Conferences & meetings
11th Tourism Forum in Lörrach
Success factors for sustainable tourism marketing
Tuesday, 23/09/2025 / 03:00 PM - 06:00 PM / Forum der Sparkasse Lörrach-Rheinfelden
Program:
15:00 Greetings
Rainer Liebenow, Chairman of the Board of Sparkasse Lörrach-Rheinfelden
15:10 Sustainability as a success factor in the tourism of tomorrow
Prof. Dr. Michael Lueck, Emeritus Professor at Auckland University of Technology, now an independent scientist in Sweden
15:40 Slow Food in the border triangle - opportunities for a sustainable tourism profile?
Gudrun Heute-Bluhm, former Mayor of Lörrach, Chairwoman of Slow-Food Südbaden
16:00 Seizing opportunities - Sustainable tourism as a driver for development in Africa
Sandra Schlachter, project assistant in the Business Administration and Tourism course, DHBW Lörrach
16:15 Network management in the service of sustainable tourism
Prof. Dr. Valentin Weislämle, Head of the Business Tourism, Hotel and Catering course, DHBW Lörrach
16:35 Sustainability in the hotel and catering industry
Students of the Business Administration Tourism, Hotel and Catering degree program, DHBW Lörrach
17:00 Sustainability Talk
17:40 Aperó and networking
You can look forward to exciting presentations, interesting discussions and the opportunity to exchange ideas with experts and interested parties. Participation is free of charge, registration is requested.